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Healthcare goes mobile with connected devices By James Atkinson  /  Wireless Connected healthcare goes beyond telemedicine to provide mobile monitoring outside the clinical environment. A wide range of connected devices and apps is being developed using different connectivity solutions, as James Atkinson reports Of all the applications lumped under the general heading Internet of Things (IoT), connected healthcare is among … Read More

Top 5 Mobile Marketing Trends to Watch for in 2015 By Michael Essany  / MobileMarketingWatch The following is an exclusive guest contributed post to MMW from Hanit Marinov, VP of Marketing at Perion Network. “Mobile-first” has become a mantra for most businesses and mobile marketing has become a top strategy for acquiring and engaging customers. How exactly will we see … Read More

Digital Payments Helping Change Healthcare Around the World By Jerry Jascoviak   /  MobileMarketingWatch When aid goes to someone in need halfway around the world, how does one know if the payment truly got there? This is a concern to many not-for profit organizations providing aid worldwide. According to The Guardian, in the past public health schemes relied, “heavily on cash: … Read More

How to Get Your Dream Job [6 Solid Tips] by Michael Ferretti With so many people applying for the same job these days, you really have to stand out from the crowd to have a chance of getting that dream job. Understanding how to shine above your competition is essential to getting the job. Having a good resume, cover letter … Read More

Increasing Engagement With User-Generated Content By Michael Essany   /   Mobile Marketing Watch The goal of all online and mobile content is to engage with your primary or secondary target audience, and create an experience that is memorable enough that you achieve an increase in brand awareness, brand loyalty, and increased conversions. In an effort to improve engagement, brands invest time … Read More

The Internet of Things Is Far Bigger Than Anyone Realizes By Daniel Burrus, Burrus Research   /   Wired When people talk about “the next big thing,” they’re never thinking big enough. It’s not a lack of imagination; it’s a lack of observation. I’ve maintained that the future is always within sight, and you don’t need to imagine what’s already there. Case … Read More

LinkedIn survey: hiring and mobile recruitment soars in 2014 The number of UK firms planning to increase their professional contracting and permanent roles alike is rising dramatically, the latest Recruiting Trends survey from LinkedIn reveals. 400 talent acquisition professionals were polled for the 2014 study. The proportion anticipating an increase in the number of permanent employees and contractors they hire … Read More

Brighton and Hove schools team up with TV station to create digital media academy By : Frank le Duc  /  Brighton & Hove News Two schools in Brighton and Hove have teamed up with Latest TV to create a digital media academy. The new venture will allow students from the Brighton Aldridge Community Academy (BACA) and Portslade Aldridge Community Academy … Read More

FitLinxx Doesn’t Miss a ‘Beat’ with New Heart and Activity Monitor By Michael Essany  /  mHealthWatch If the team at FitLinxx is correct in their assessment, athletes will soon be able to pitch those “uncomfortable, unreliable heart monitors” in favor of a superior alternative — the FitLinxx AmpStrip. Representatives for the company tell mHealthWatch that the new monitor accurately keeps … Read More

Applying to a New Job? 3 Reasons to Save the Ad By Matthew Kosinski   /  Recruiter Unlike diamonds, job ads are not forever. Once a company fills the role or stops taking applications, that ad can come down pretty quickly. Why does this matter to you? After all, you found the ad and applied already. The advertisement has served its … Read More